AHEAD OF ITS TIME
Rolex was ahead of its time with its vision of a programme that was set up to be inclusive and that brought so many art forms – visual arts, dance, theatre, music, literature, film and architecture together under one umbrella. It was unique among corporate arts programmes in both scope and scale. Twenty years later, the programme demonstrates astonishing impact. How many programmes have such a huge community of artists and arts administrators that stretches across the world?